Golden Gull Golf Club
Golden Gull was an interactive exhibition surrounding the (fictitious) life of Chadley Chadderson and the exquisite luxuries that revolve around a golf-centric lifestyle.
Throughout media involving movies, TV shows and news outlets, golf has been a representation of a leisurely past-time and active sport; most notably, for wealthy, older, white men. These men have taken the empires of their wealth and have channeled their energy into mastering what goes into the perfect golf swing.
This lifestyle is one adapted by Chadley Chaderson. As the perfect poster boy for the rags-to-riches style American Dream, Chaderson followed his passion for golf, opening the Club in the 1950s. He pushed himself day after day, eventually becoming one of the richest, most respected gentlemen of the mid-century.
Today, The Golden Gull Golf Club remains one of the top family tourism destinations on the East Coast, despite many gristly rumors surrounding its past…
Working alongside artists Gabi Casella, Zachary Fontaine, Max Foster, and Coco Haseltine; I helped to create the mini-golf themed installation. I designed the promotional material, which included a series of posters, a series of social media posts, and a postcard. I also exhibited three hand-cut “swirlies” collages, and designed the logo and gull pictographs featured around the gallery.